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    Marketing Brand Management

    REQ-10048867
    4月 23, 2025
    Mexico

    摘要

    • Gerentes de marcas locales O especialistas globales / regionales / locales en sub-función dentro de una sub-función de marketing específica.

    •Definir la estrategia de productos de acuerdo con la gestión local y el departamento de marketing global, e implementar planes/proyectos tácticos de apoyo.

    About the Role

    Key responsibilities:

    ~ Prepares the content for integrated brand teams and launch teams.

    ~ Responsible for the execution, monitoring, and analysis of agreed-upon tactical plans to ensure the growth of the brand(s).

    ~ Leads the development of promotional activities in accordance with internal SOPs and the Code of Conduct.

    ~ Monitors and controls brand budgets, forecasts, and expenses, and evaluates the product marketing mix to assess profitability and results.

    ~ Identifies market information and opportunities in the area through customer interactions

    ~ Executes core marketing activities as well as initiated regional marketing activities

    ~ Monitors product performance and the external environment using appropriate tools and taking corrective action if necessary to meet business objectives

    ~ Collaborates with Marketing and Medical teams to maximize activities: - Scouting Centers, KOLs, and OLs by disease within the assigned territory - Identify specific needs for each patient segment and the implications of the disease for each within the assigned territory

    Key Performance Indicators

    • Local brand managers OR global/regional/local specialists in a sub-function within a specific marketing sub-function.

    • Define product strategy in conjunction with local management and the global marketing department, and implement supporting tactical plans/projects.

    Work Experience

    • Bachelor’s degree
    • Multicultural Experience
    • Operations Management and Execution
    • Project Management
    • Advanced English

    Skills

    ~Digital Marketing

    ~Marketing Strategy

    ~Product Strategy

    ~Asset Management

    ~Product Marketing

    ~Product Lifecycle Management (PLM)

    ~Understanding of the Healthcare Sector

    ~Expertise in Priority Disease Areas

    ~Commercial Excellence

    ~Operational Excellence

    ~Customer Focus

    ~Agility

    ~Influencing Skills

    ~Negotiation Skills

    ~Stakeholder Engagement

    ~Stakeholder Management

    ~Strategic Alliances

    ~Cross-Functional Collaboration

    Benefits and rewards

    Read our handbook to learn about all the ways we’ll help you thrive personally and professionally: https://www.novartis.com/careers/benefits-rewards

    Commitment to Diversity and Inclusion
    Novartis is committed to building an outstanding, inclusive work environment and diverse teams representative of the patients and communities we serve.

    Why Novartis: Helping people with disease and their families takes more than innovative science. It takes a community of smart, passionate people like you. Collaborating, supporting and inspiring each other. Combining to achieve breakthroughs that change patients’ lives. Ready to create a brighter future together? https://www.novartis.com/about/strategy/people-and-culture

    Join our Novartis Network: Not the right Novartis role for you? Sign up to our talent community to stay connected and learn about suitable career opportunities as soon as they come up: https://talentnetwork.novartis.com/network

    Benefits and Rewards: Read our handbook to learn about all the ways we’ll help you thrive personally and professionally: https://www.novartis.com/careers/benefits-rewards

    A female Novartis scientist wearing a white lab coat and glasses, smiles in front of laboratory equipment.
    REQ-10048867

    Marketing Brand Management

    Apply to Job

    Source URL: https://nmgzxpz.com/careers/career-search/job/details/req-10048867-marketing-brand-management-es-es

    List of links present in page
    1. https://www.novartis.com/careers/benefits-rewards
    2. https://www.novartis.com/about/strategy/people-and-culture
    3. https://talentnetwork.novartis.com/network
    4. https://www.novartis.com/careers/benefits-rewards
    5. https://novartis.wd3.myworkdayjobs.com/es/Novartis_Careers/job/INSURGENTES/Marketing-Brand-Management_REQ-10048867
    6. mailto:[email protected]
    7. https://novartis.wd3.myworkdayjobs.com/es/Novartis_Careers/job/INSURGENTES/Marketing-Brand-Management_REQ-10048867